If you have an Instagram, Instagram Stories (Instastories) may have annoyed you at first. However, most people now agree that they have become an essential part of using the app. Every day, more and more people are using Instastories – often more frequently than they use the photo posting feature on Instagram. If there is any part of Instagram that you should take advantage of, it is InstaStories. You can really make an impact and connect with people – if you use them to your benefit.
How Can InstaStories Benefit You?
Since InstaStories launched, people have used them to give insights into their production, show off their products, and just create a connection with people. You can use the different features to connect with people, advertise your products, show how they work, and more. You can even make some of your employees (or yourself) InstaFamous. It is important to be careful how you use Instagram and its features, but there are some things you can do to feel the benefits of Instagram Stories.
Ensure Your Uploads Are High Quality
When you do upload things to InstaStories, you want to ensure that people will get a good look at your product. To do this, you want everything to be high quality. If your uploads are grainy, disjointed, or you just look bored, people will think that you don’t care about them or your products – and they won’t buy them. Even if it is just something silly where you play a game or say hello, it needs to be high quality. Think about what you are going to say, make sure your background is nice (but simple), and attempt to have a good connection when you upload.
Don’t Be Afraid To Upload More Than One
You only have about 30 seconds per InstaStory, and sometimes that just isn’t enough to get the point across – so don’t beInvite DMs afraid to upload more than one InstaStory at a time. You don’t want to upload too many, but Remind people that you are a real person – invite them to send you DMs. You just have to make sure that you are replying to them in a timely manner. Get information from your viewers, find out what kinds of products they want.you can upload up to 10 and still have a good chance that people will watch through. One word of advice: if you are switching topics, take some time. People might click through at such a fast rate if they aren’t interested in a particular topic. By taking some time between stories, there is a chance you will be able to recapture their attention.
Remind people that you are a real person – invite them to send you DMs. You just have to make sure that you are replying to them in a timely manner. Get information from your viewers, find out what kinds of products they want.
If you won’t be able to use DMs, there are some easier ways to gather information. You can insert polls, QA boxes, sliders, and more.
Don’t be afraid to take some time to get comfortable with InstaStories. There will be a learning curve, but chances are, there is someone on your team who can help you with it. You may even be able to ask a teenager in your life – they spend hours upon hours every day on this app!